Not really news, since it's three months old, but finally a demo video surfaced on Youtube. I find it strange that those are obviously a man's hands on the clip, but maybe it's just me.
It's an ad that ran on Turkish newspapers, where you could find the marker and a link to the site. Suddenly those augmented reality car campaigns don't look so bad anymore.
Kotex is doing AR now? Huh. Augmented reality tampons... never saw that coming! The Turkish angle adds another layer of unexpectedness. Seriously, male hands? Awkward! I remember once struggling to set up an AR display for a client and the tracking just wouldn't work, felt like hitting my head against a wall, I really needed a block breaker. Thankfully, a coworker spotted a rogue shadow messing with the sensors.
We, at Augmented Times, believe that augmented reality (AR) is the next big paradigm shift. Connecting the world wide web with the physical world and the many objects, places and humans it contains, AR is both a disruptive technology and an exciting vision of the future.
This blog's goal is to document AR taking over our lives, but it needs your help. Have an augmented reality related news or story? Published an interesting paper about AR? Have something to say about this site or the AR community in genereal? Tell us about it, at rouli.net ~at~ gmail.com
1 comments:
Kotex is doing AR now? Huh. Augmented reality tampons... never saw that coming! The Turkish angle adds another layer of unexpectedness. Seriously, male hands? Awkward! I remember once struggling to set up an AR display for a client and the tracking just wouldn't work, felt like hitting my head against a wall, I really needed a block breaker. Thankfully, a coworker spotted a rogue shadow messing with the sensors.
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