Or rather, wack a Portuguese advertisement monster. I'm not quite sure what's this thing all about (since I don't read Portuguese), but judging from the Google translation of this page, this is some kind of kit sent by a Brazilian media company to teach its clients about the four monsters of bad advertisement. Again, this is an educated guess, if any one of my readers can help out with explaining what's going on, please leave a comment.
You can try it yourself, here. Don't worry, they let you print out the markers if you don't have the kit, so you only need to find a hammer. It seems fun, so I give it "thumbs up".
We, at Augmented Times, believe that augmented reality (AR) is the next big paradigm shift. Connecting the world wide web with the physical world and the many objects, places and humans it contains, AR is both a disruptive technology and an exciting vision of the future.
This blog's goal is to document AR taking over our lives, but it needs your help. Have an augmented reality related news or story? Published an interesting paper about AR? Have something to say about this site or the AR community in genereal? Tell us about it, at rouli.net ~at~ gmail.com
1 comments:
It's an AR kit developed by ad agency Fichy for an Ad Event titled "The Ad Monsters"
Post a Comment