Or used to, I'm currently in the trough of disillusionment. But never mind that, here's how McDonald's Italy chose to promote their new hamburger. Giving new meaning to Bruce Sterling claim that current AR is a bit cheesy.
We, at Augmented Times, believe that augmented reality (AR) is the next big paradigm shift. Connecting the world wide web with the physical world and the many objects, places and humans it contains, AR is both a disruptive technology and an exciting vision of the future.
This blog's goal is to document AR taking over our lives, but it needs your help. Have an augmented reality related news or story? Published an interesting paper about AR? Have something to say about this site or the AR community in genereal? Tell us about it, at rouli.net ~at~ gmail.com
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