SPRXMobile don't provide many details quite yet (they save it to Mobile 2.0), but here's what was made public on their site:
- It will be available for download on the Android Market before the first of July. However, at launch, the service itself will only be available in the Netherlands (one more reason to visit!)
- Points of interest are shown on top of the video input using graphical symbols, their interpretation (the text describing them) is shown out of band, on the bottom of the screen.
- You will be able to choose between different content layers. Companies will be able to create their own layers (e.g. a layer whose points of interest are Starbucks).
- "Currently several companies have already signed up for Layar and will publish their own content in their branded layer soon."
Whatever is the case, seeing SPRXMobile previous projects, I'm sure this one will be a tight application with a lot of promise. Good luck guys! (Raimo, Maarten, feel free to comment).
Update: Maarten of SPRXMobile replies -
We sooooooooooo excited. And there is even more. We will be launching with at least one layar which is globally relevant, so you can visit Holland to use it but also do it at home in the US8-)
If there are any major brands out there reading this and wishing to get their location information in a layer on this browser let me know: “maarten atsign sprxmobile.com”. Starbucks would be a great layar…