Vision Based Layar is Coming

And since it's pretty big news (and Layar is a darling of the tech press) you probably already read about it somewhere else.
Here's what you need to know:
  • Documentation is here.
  • Android Beta version is coming in a few weeks. iPhone and Android full versions are coming by the end of Q3.
  • Seems like a "basic" (nothing is basic in this field) image recognition and tracking. Image recognition is done on the device, so augmentation should be relatively snappy.
  • They are going to charge money for this, unless your layer gets less than 1000 matches per month, or if it's a non-profit, artistic or educational layer and the powers to be like it enough. Pricing seems really fair to me.
  • You can win up to $15K by creating a vision based layer.



I think the "share it now" button has a potential to become a huge hit (think Instagram). What do you think?



Update - misunderstood the documentation. You can have different augmentations depending on both location and image.

11 comments:

Anonymous said...

Nothing big about this news, there are many similar AR browsers (such as junaio) with image recognition and tracking. I fail to recognise any tracking in the video, its just plain image recognition.

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jamesanderson said...

Exciting news on Layar's vision-based approach! The "share it now" button could be a game-changer, potentially as big as Instagram. Can't wait to see this innovation in action!
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